Mastering the email marketing funnel: From first click to lasting loyalty

What’s inside

• A clear breakdown of every funnel stage — from awareness to reengagement — and the email content that drives conversions.

• Strategies to bring prospects into your funnel and keep them engaged with targeted, high-value content.

• Real-world examples of funnels from SaaS, eCommerce, and EdTech brands to inspire your campaigns.

• Step-by-step guidance on planning email sequences, setting triggers, and tracking results with analytics.

• Common funnel mistakes that silently sabotage conversions and how to fix them.

• Expert insights into A/B testing, AI tools, and personalization techniques to maximize impact.

• Practical tips for multichannel reactivation campaigns that turn silent prospects into active customers.

• Tools and methods to speed up email production and scale your funnels without losing quality.